The “Spotlight” Story (Best for a Blog Post) Use this format if you have one really good review with a photo. It treats the customer like a VIP. Post Title: See Why Sarah Called This the “Holy Grail” for Glowing Skin Category: Real Results Post Content: At Azzivion, we love hearing from our community. Recently, one of our customers, Sarah, shared her 4-week journey using the Radiant Glow Face Serum,